There are Two Reasons a Home Doesn’t Sell….

There are Two Reasons a Home Doesn't Sell…..It's Overpriced or It's Ugly. I heard this phrase on a television show on HGTV and it has always stuck in my head.

Busy road residential



There is so much truth to this simple statement. One can say…"Well, a bad location on a busy road is why it isn't selling". True, but than the price would reflect the bad location. 

Someone will be willing to overlook the busy road, if it is not overpriced based on the less than ideal location.


Or a potential buyer may say…"I refuse to buy this house as I'll be spending days removing the wallpaper". Again true, but that means the house is probably ugly. 

If people don't like wallpaper they won't like the house. If they like wallpaper but not that pattern, they won't like the house. It doesn't matter that you the seller likes the wallpaper, it may be "ugly" in the eye of the buyer and that is all that matters. Take the wallpaper down.  



Ugly Wallpaper


Many times sellers think their house is the exception to the rule. That their house is great, that it warrants a higher price, that they don't need a Home Stager because they have the best decorating and it was expensive.   Overdone Living Room


You may have expensive decorating but if it is too overdone or too taste specific it won't appeal to the majority of the buyers.  



Your house may be special but your Realtor knows your competition. Hire Professionals. Listen to the Professionals. And don't take it personally.

Price AND Presentation are both important. One without the other will usually result in zero offers.

Do your homework to find a Home Stager and Realtor that will work for you and maybe even have some Tough Love for you. A professional Home Stager and a Realtor have your best interests at heart.


 Shar Sitter, owner Rooms With Style Home Staging and Redesign Minneapolis MN.

CHSE and APSD Home Stager Pro Trainer




Written By

Shar is an award winning Designer and Home Stager and the owner of 'Rooms With Style' and the 'Certified Staging and Redesign Acadamy.' She has been in the design industry for over 25 years and her background includes studies in Interior Design as well as Horticulture to assist with your home’s curb appeal. Shar has a talent for taking simple things; placing them in their best light and making them shine. Another Sharlene from North Dakota, Shar and Sharlene knew they were destined to work together when they first met! She has been blogging here and helping bring out the best in the homes of Sharlene's sellers since 2011.

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