Should you list your home for sale over the holidays?

Xmas-decor1I have been working with several different clients recently who have been thinking about (1) taking their home off the market over the holidays, (2) waiting to list until after the holidays, and (3) listing now, but wondering if staging is necessary because not many people will likely be coming through anyway.

While there are always pros and cons and your decision ultimately depends on your unique situation, I usually recommend listing over the holidays…

  • There aren't as many buyers looking at this time of year, but those who are tend to be serious and ready to buy
  • Season doesn't make any difference to relocation buyers… they are motivated to find a home NOW
  • Inventory is typically lower at this time of year, meaning less competition… your home may stand out more than at other times of the year
  • People often have extra time off during the holidays… and have more time to look after already spending time with family and friends
  • It only takes one person to buy… you want to be available and look as good as you can to find that one buyer

As far as staging is concerned, holiday time is one of the best times of the year to showcase your home as warm and inviting… which means staging is more important than ever.

Most buyers choose the homes they want to see on line, which means good photos are essential to bring them to your door. Once they get there it usually takes less then 30 seconds for a buyer to decide if they have any more interest in your home. This means you want to make them say "WOW" as soon as they walk in your front door… staging is just as important at this time of year as any other.

 
Holiday decor can be an inviting addition, but be careful that your decorations are not over the top… you want people to be looking at your home and envisioning themselves living there, not admiring your holiday decor!
 
  • Use seasonal items, such as poinsettias, evergreen branches and colored ribbons, but avoid displaying religious icons
  • Add velvet and silk for softness… by seeing smooth textures in the home, the brain registers the feeling of warmth and softness
  • Play gentle, well-known music without words… music makes the buyer feel light and happy, and sets a positive mood
  • Simmer cider with orange slices and cinnamon and lay out fresh-cut evergreen branches
  • Avoid  artificial sprays and potpourri because many people have allergic reactions to them

While it is a very busy time of year, you can have a house on the market during the holidays and survive.  Consider times that you might not want your home shown (during parties, family gatherings, etc) and perhaps change your showing instructions to 'must notify'. In that way, if you get a showing request during a party or family celebration you can suggest another time instead.

So, should you have your home listed for sale over the holidays??  You likely won't have as many showings at this time of year but that is ok… you are busy and only want serious buyers anyway. You don't know if it will selll…. but you know your home WON'T sell if it is NOT on the market!

Sharlene Hensrud, RE/MAX Results – EmailMinneapolis-St. Paul Realtor

RELATED POSTS

 

Written By

I love what I do! Highly insightful, analytical and creative, there is nothing I love more than helping you find the right solution for your real estate transition. My mission is to serve my clients with honesty and integrity, exceeding their expectations in service and support… and to help others by donating a portion of every transaction to Habitat for Humanity.

Related Posts

Cozying Up During the Post-Holiday Months

Just as the holiday season is here before we know it, in a flash it’s over and a new year is upon us. I often struggle with the balance of...

Holiday Decorating Elements

Are you looking for a new element to add to your holiday decorating repertoire?  Here are some of our favorite elements.  We hope you try one of them this year!...

Subscribe to Our Newsletter for Market Updates & Mid-Century Modern Listings

Our weekly HomesMSP Update includes current local market information and a curated list of mid-century modern properties for sale, plus posts from an inspector, a lender, a stager, info about neighborhoods, life in the Twin Cities… even recipes!
Hidden

Blog Categories

Archives

Sharon and John Hensrud

About Us

The HomesMSP Team is committed to meeting you where you are and listening… really listening to understand you so we can use our extensive knowledge of the market and local neighborhoods to give you personalized service.