PriceReduced You have prepared your home so it is in good condition, it is well staged and has a good Internet presence… but it still hasn't sold… now what? 

Here are five clues it may be time for a price reduction…

  1. You aren't getting many showings
  2. You are getting showings but consistent feedback is that the price is above market value
  3. You are getting showings with feedback that buyers are interested, but don't get any second showings or offers
  4. You are getting showings that say your property is in good condition and shows well, is priced at market value, but… they don't like the location setting, the floor plan is awkward, the rooms are too small, etc
  5. Your price per square foot is higher than comparable properties that have sold recently

Price is the most important factor in the sale of your home because it takes everything into account. You can't control the market or where it is located, but you can control the price.


  • Compare your price to recent comparable sales, not just active listings… active listings haven't sold!
  • Price overcomes objections

Sharlene Hensrud, RE/MAX Results –


About Sharlene Hensrud

I love what I do! Highly insightful, analytical and creative, there is nothing I love more than helping you find the right solution for your real estate transition. My mission is to serve my clients with honesty and integrity, exceeding their expectations in service and support… and to help others by donating a portion of every transaction to Habitat for Humanity.

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